BMW Extends EV Sales Lead Over Audi and Mercedes in July 2025
BMW led Germany’s premium EV market in July 2025 with 5,454 BEV sales, outpacing Audi and Mercedes, and closing in on Volkswagen’s total lead.
BMW led Germany’s premium EV market in July 2025 with 5,454 BEV sales, outpacing Audi and Mercedes, and closing in on Volkswagen’s total lead.
EVs account for 25% of BMW Group deliveries in the first half of 2025. With PHEVs, the share of electrified vehicles rises to nearly 40%.
BMW M posted its best-ever H1 sales with nearly 106,000 vehicles sold—far ahead of Mercedes-AMG’s 68,202. New M5 and M60 EVs set up a strong second half.
BMW posted a €4.015B profit in H1 2025—down 29% but better than rivals. Sales stayed flat globally, with strong results in Europe offsetting China’s slump.
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