Inside BMW’s Bold Design Overhaul: Polestar’s Missoni Joins Forces with Heilmer to Lead the Next Era
BMW is undergoing a major design overhaul, led by the addition of Maximilian Missoni who will join Oliver Heilmer to lead the BMW design team
Horatiu Boeriu
Spy Photographers Capture the 2026 BMW X5 M60e Hybrid
Spy photographers have captured the 2026 BMW X5 M60e during testing in southern Europe. This plug-in hybrid SUV combines performance and efficiency, offering over 550 horsepower. Discover how BMW is balancing electrification and power with the all-new X5 M60e and the upcoming iX5 electric variant.
BMW Slashes 2024 Forecast Amid Global Challenges
BMW lowers its 2024 profit forecast due to a recall affecting 1.5 million vehicles with faulty brakes and sluggish demand in China. The German automaker anticipates significant warranty costs and delivery delays, projecting profit margins of 6-7% instead of the previously forecasted 8-10%. Learn how these challenges are impacting BMW's global performance.
Why BMW’s First Hydrogen Production Car Will Likely Be the X5 in 2028
BMW is set to launch its first hydrogen-powered vehicle in 2028, and the X5 is the most likely candidate. With years of hydrogen testing already underway in the iX5, BMW’s popular SUV makes the perfect choice for the brand’s hydrogen debut. Learn why the X5 stands out as BMW’s hydrogen pioneer.
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Podcast: Let’s Talk BMW M5 Weight!
The 2025 BMW M5 G90 sets a new benchmark not just for power but also for weight, coming in at 5,390 pounds. In this podcast episode, we explore the implications of its increased weight, the impact of the hybrid system, and whether the M5 G90 has sacrificed too much of its agility in the pursuit of performance.
Unveiling Every BMW M5: From the Iconic E28 to the Hybrid G90
Discover the full history of the BMW M5, covering every generation from the E28 to the hybrid G90. Explore iconic models like the E34 M5 Touring and the V10-powered E60, as well as rare concepts and one-offs. Whether you're a fan of classic or modern M5s, this article offers a deep dive into BMW’s legendary high-performance sedan.
This 2024 BMW M8 in Imola Red is A Heavyweight Champion
Explore the 2024 BMW M8 Competition in striking Imola Red, where power meets weight in a supercar that balances performance, safety, and value. Discover why this two-ton machine is more than just a heavyweight, setting the standard in the supercar segment.
First Look: 2025 BMW M2 in Java Green, Voodoo Blue, Twilight Purple and Grigio Telesto
Discover the 2025 BMW M2 with exclusive new colors like Java Green and Voodoo Blue, along with enhanced performance from its more powerful inline-six engine. Get the details on design updates, pricing, and available options straight from BMW's San Luis Potosi Plant in Mexico.
2025 BMW M2 CS Could Launch with Velvet Blue as a Key Color Option
The 2025 BMW M2 CS is set to impress with a power boost to 523 PS and a striking new launch color—Velvet Blue. With production starting in August 2025 at the San Luis Potosi plant, this M2 CS features carbon fiber accents, a refined interior, and rear-wheel-drive performance. Pricing is expected to start around $100,000, with higher costs in Germany.
I Miss The BMW European Delivery
Discover how BMW's European Delivery Program turned a simple car purchase into a lifelong passion. From unforgettable road trips across Europe to incredible discounts, explore why this unique experience captivated BMW fans for decades. Learn about the program's legacy and why it remains a missed opportunity today.
The BMW 1 Series Tii Concept: Why It Was Just So Cool
Discover the BMW 1 Series Tii Concept, a lightweight performance marvel that previewed the iconic 1M Coupe. Explore how this concept car revived the legendary "tii" badge, blending motorsport heritage with modern design. A must-read for BMW enthusiasts and lovers of pure driving joy.
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